Definitive Guide to Small Business Saturday Gifts.

Small Business Saturday is November 30, 2024 🛍

Small Business Saturday is an annual shopping event encouraging consumers to support small, locally-owned businesses. The day fell on the Saturday after Thanksgiving and was first observed in the United States in 2010. American Express created it to help small businesses gain exposure during the holiday shopping season, during which big box retailers and online marketplaces typically dominate.

On Small Business Saturday, consumers are encouraged to shop at small businesses in their communities and to show their support by using the hashtag #ShopSmall on social media. The event has gained popularity over the years and is now observed in countries worldwide. As a result, small Business Saturday has become an important way for small businesses to attract new customers, build relationships with their communities, and compete with larger retailers.

Using a universal wishlist while shopping on Small Business Saturday can be helpful for several reasons. A universal wishlist is a digital tool that allows shoppers to create a list of items they want from various retailers and consolidate them into a single location. Here are some reasons why a universal wishlist can be helpful on Small Business Saturday:

  1. Centralize Shopping: With a universal wishlist, you can add items you want from different small businesses in your community and keep them all in one place, helping you stay organized and avoid missing out on anything you are interested in buying.

  2. Compare Prices and Deals: By having a list of items you want from multiple small businesses, you can easily compare prices and deals between them, helping you make informed decisions about where to shop and potentially save you money.

  3. Support Multiple Small Businesses: Small Business Saturday is all about supporting local small businesses. You can easily shop at multiple small businesses using a universal wishlist and help support them all.

Overall, using a universal wishlist can help streamline your shopping experience, save you time and money, and allow you to support multiple small businesses on Small Business Saturday.

Important Holiday Shopping Dates

Several major shopping events occur around Small Business Saturday. Here are a few:

  • Wishlist Wednesday: The day before Thanksgiving is the date that all gift receivers should have their universal wishlist filled with the things they want for the Holiday season. 

  • Black Friday: The day after Thanksgiving and is considered the unofficial start of the holiday shopping season. Black Friday is known for its doorbuster deals and deep discounts at large retailers.

  • Cyber Monday: The Monday following Thanksgiving is known for its online deals and discounts. Cyber Monday has become increasingly popular in recent years as more people choose to shop online.

  • Giving Tuesday: The Tuesday following Thanksgiving is a day dedicated to charitable giving. Giving Tuesday encourages people to donate to nonprofits and charities and support causes they care about.

  • Super Saturday: The last Saturday before Christmas is often one of the year's busiest shopping days. Super Saturday is known for its last-minute shoppers looking to finish their holiday shopping.

  • Boxing Day: December 26th is a significant shopping day in countries such as the UK, Canada, and Australia. Boxing Day is known for its post-holiday sales and deep discounts at retailers.

Overall, there are many major shopping events throughout the holiday season, each with its unique focus and deals. Small Business Saturday is just one of the many opportunities to support local small businesses and find outstanding gifts for your loved ones.